How to Integrate Financial Strategy into Your Software Development Processes

When it comes to reporting development costs, many engineering leaders are still spending hours and days retroactively allocating effort to capitalizable work. Global VP of Product Delivery at Optimizely, David O’Leary, has figured out how to automate the process of accurately tracking engineering effort, especially for software capitalization purposes.

In this on-demand session recorded at GLOW 2023, David and Jellyfish CFO, Joanne Cheng, share what they’ve learned by enabling both the engineering and finance teams to:

• share a common language
• prioritize certain types of work
• reduce the risk of projects going over budget
• perform financial retrospectives on current engineering operations